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GROW INTERACTIVE DEBUTS PLAYFUL WEBSITE FOR BON SECOURS ST. FRANCIS HEALTH SYSTEM
NORFOLK, VA | NOVEMBER 13, 2008
Grow Interactive, a Norfolk-based interactive agency working in collaboration with Brains on Fire and Good Egg Studio today debuted Happy In Greenville, a new interactive website for Bon Secours St. Francis Health System. The website, http://www.happyingreenville.com, treats visitors to a whimsical online experience that brings to new life the organization’s existing illustrated print and broadcast advertising campaign.
Happy In Greenville celebrates life, well-being, and happiness, and it shares with the world St. Francis’ love and commitment to its hometown of Greenville, SC. Moreover, the website provides prospective and current area residents the means to find a doctor and to learn more about the philosophy and clinical excellence of Bon Secours St. Francis Health System.
Agency, Brains on Fire, and Creative Studio, GoodEgg Studios, hired Grow Interactive to create the site. GoodEgg shared creative direction and illustration duties with Grow.
“We wanted to work with Grow because we knew of the level of care and detail they’d put into past projects,” said Bryan Martin, Creative Director of GoodEgg Studios. “That was exactly what we needed to extend the branding campaign to the web, and we couldn’t have been happier with the end product.”
“We were excited about picking up where the commercials left off,” said Drew Ungvarsky, Creative Director and Owner of Grow Interactive. “We built an online world that encourages visitors to explore while they learn, all the while with smiles on their faces. Just don’t disturb the hard-working team in the sky because they keep the site humming”.